Jinal Shah runs a solutions focused company that helps businesses thrive by embracing change through marketing, talent, and innovation.
Jinal is a marketing strategist for hire.
Most recently, she was VP of Marketing at Newell Brands in their eCommerce Division. Prior to Newell Brands, she spent the last six years at WPP's J. Walter Thompson Company rising from digital strategist to Global Digital Director. Before joining the agency world, she launched a social network for a financial services company.
Jinal was ranked by The Guardian as the one of Ten Digital Strategists to Watch and was listed as iMedia's Top 25 Internet Innovators. Her work has also won Mobile Marketer of the Year Award, Gold and Silver Lions (at Cannes), ADC, Clip and also a Webby.
Her approach is focused on breaking down complacency, bad habits, and silos. She does this by merging systems thinking with creativity, bringing relentless discipline to brand and marketing strategy, and by building optimistic, diverse, no-assholes team cultures that fight for the work and only for the work.